Casual Hoteles, a leading Spanish hotel chain has launched a pilot program to accept customer payments in Bitcoin.
The hotel chain which operates hotels across Spain’s choice locations like Madrid, Valencia, Lisbon and San Sebastian will begin accepting Bitcoin payments under the company’s blockchain project. The company explains that the incorporation of Bitcoin payments is in a bid to keep up with global technological trends and appeal to its modern and tech savvy customers especially those seeking high-end accommodations at affordable prices.
The statement reads:
Casual Hoteles is committed to a relationship with its customers and other interest groups based on active listening to the market and the successive generation of added value, with the aim of anticipating their needs, exceeding their expectations and creating new formulas for tourism profitability.
Also detailed in the statement, the company opines that by incorporating Bitcoin payments, its services will appeal to digital nomads who are increasingly using mobile devices and digital channels to conduct business and make payments. They further relate that the pilot will begin at Casual Malaga del Mar hotel.
To make payments, customers are required to simply scan QR code generated on the hotel’s website and make BTC equivalent payments for their bookings. Quite easy!
Recent research reports show a growing trend of digital populations globally and across various jobs; with majority opting for regular travels while ditching the office desk (fixed location) syndrome for short term accommodations or lease in hotels.
With this trend, many traditional workers within coming years can work from their laptops while travelling the world. To entice this increasing digital population, trendsetters are making digital payment options through cryptocurrrency (majorly Bitcoin) more possible considering advantages from instant transactions, privacy, ease of use and cheap fees when sending from different locations.
From all indications, this is expected to become a norm and a two-way benefit scheme – to boost convenience for customers and increase patronage for these hotels.
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Image credit: bitstarz